3 Professional Recommendations

Member Since 12/7/07 | Last Update 10/20/08

Wendy Marx

President
Marx Communications

Profile Tags

Bio

Wendy Marx has been called a B2B Buzz Guru. Using her experience in marketing, PR and journalism, she has helped virtually unknown B2B companies become leaders in their space and helped existing brands and individuals become even more effective.

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Bio

Wendy Marx has been called a B2B Buzz Guru. Using her experience in marketing, PR and journalism, she has helped virtually unknown B2B companies become leaders in their space and helped existing brands and individuals become even more effective.


Her firm won two first place Gold Mercury Awards from the Public Relations Society of America’s New York and New England chapters for its launch of two startups.

Before founding Marx Communications, Wendy worked for AT&T and GE Capital in marketing and public relations managerial positions and was part of the team that helped develop the highly successful AT&T Universal Card.

Her technology and business articles have appeared in The New York Times, Computerworld, InformationWeek, Brandweek and Advertising Age, among others. She has written advertorials for Fortune and Forbes on management topics. Her writing skills earned her a position teaching business writing at the University of Michigan Business School. She writes a blog on personal branding for Fast Company, blog. fastcompany.com/experts/wmarx.

She launched as a pro bono project, “Jane Doe No More,” www.janedoenomore.org, a rape victim advocacy organization, whose founder was featured on Dateline NBC. Wendy serves on “Jane Do No More’s” advisory board.

She is a cum laude graduate of Brandeis University, holds an MBA from the University of Michigan and a master’s degree from the Columbia University Grraduate School of Journalism. When she's not helping build brands, you can find her on the tennis courts or ski slopes.

Specialties: B2B public relations and brand building

 

 

Personal slogan or motto

B2B buzz guru

Areas of expertise

B2B public relations, marketing communications, building reputations online and off

Personal Website/Blog URL

www.marxcommunications.com

Public Profile

www.fastcompany.com/user/186

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Wendy's Recent ContentRSS Feed

Member Blog | 1 recommendation | November 19, 2008 2:08 pm
Some websites need to be arrested for audial assault. You know the ones I mean. No sooner do you click on a URL but the site blasts out some atrocious music that has absolutely...
Member Blog | 0 recommendations | October 24, 2008 8:15 am
Many corporate executives in their eagerness to get on the Web 2.0 bandwagon remind me of waffling politicians. Sure they are beginning to spout the right lingo but when it comes to follow...
Member Blog | 1 recommendation | October 10, 2008 6:52 am
Why are so many large companies branding imposters? On the hand, they spend zillions trying to brand themselves through advertising? On the other hand, they provide far too little...
Member Blog | 1 recommendation | October 01, 2008 7:41 am
Word of mouth marketing, the power of everyday citizens to talk up – or down – a brand is on a roll.  If you ever doubted its power and reach, take a step back for a minute to...

Wendy's Recommendations?

Blog Post  |  1 recommendation
I've noticed a funny phenomenon when I type: My fingers sometimes type out words that are spelled similarly or may even be derived from the word I intended, but are not. I notice other people...
Blog Post  |  1 recommendation
The process of clearing the underbrush to promote new growth and to prevent future fires. And, according to ...