Profile Tags

Educational History

• McGill University, MBA.
  
• San Francisco Art Institute, Bachelor’s degree, 1991.
  

Professional History:

• Lead Innovation Strategist, Amway Japan

Bio

I am an experienced web marketing strategist, social media expert and creative director. I specialize in brand and marketing communications for both online and offline media. I strive to create an engaging creative strategy to make organizations more desirable and better communicators. My goal is to turn slow, ineffective companies into compelling, valued partners. I have over 10 years experience working in agency and corporate environments in both North America and Asia.
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Bio

I am an experienced web marketing strategist, social media expert and creative director. I specialize in brand and marketing communications for both online and offline media. I strive to create an engaging creative strategy to make organizations more desirable and better communicators. My goal is to turn slow, ineffective companies into compelling, valued partners. I have over 10 years experience working in agency and corporate environments in both North America and Asia.

Areas of expertise

Internet business strategy, expertise in web 2.0, customer experience design, creative/art direction, branding, information design, copywriting, online marketing/advertising.

Personal Website/Blog URL

http://www.grandestudio.com/newhabits/

Public Profile

www.fastcompany.com/user/126431

Professional History

Lead Innovation Strategist, Amway Japan

Private, 501-1000 employees, Consumer Packaged Goods industry

In my current role as strategist in the Business Innovation Team of Amway Japan, I am a member of a select team of strategic planners developing new business ventures for this future focused company. Besides taking part in an integrated marketing strategy, the team leverages my specialty in web marketing, customer experience and web-focused business strategy.

Previous to that, I was creative director and art director at Scient and Agency.com, two of world's leading web agencies. I spent more than 10 years as a web marketing creative director and designer in both the US and Japan. With my diverse portfolio of Fortune 500 clients including Visa, Hitachi and Adidas, I had been focused on creating engaging creative strategies while keeping a clear eye on the business objectives. As team lead, I was responsible for effectively hiring, managing and mentoring teams of designers and web professionals.

To support my new role in developing a new business initiatives, I am currently doing an MBA at the McGill MBA Japan program. I will complete the program in 2010.

Educational History

McGill University, California, Canada
MBA.
Areas of study: Marketing

San Francisco Art Institute, California, United States
Bachelor’s degree, 1991.
Areas of study: Conceptual Art and New Genres

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