Worked for five years as New Media Manager of NOW Magazine, a leading weekly publication in Toronto, Canada. Established online display sales program working alongside salesteam. Completely rearchitected and redesigned site in order to expand the online issue from a selection of articles to encompass the full publication each week creating new revenue streams.

When I moved from Canada to New Zealand the opportunity presented itself to combine my technical knowledge with my marketing ability and join the specialist field of Online Marketing. I worked for a search engine optimisation & marketing consultancy for a year, prior to joining the newly created Yahoo!Xtra (nz.yahoo.com) as Online Marketing Specialist. Since joining in April 07 I've been promoted to become the Head of Marketing.